My conversation with Chris Anderson.
"To discover to the world something which deeply concerns it, and of which it was previously ignorant; to prove to it that it had been mistaken on some vital point of temporal or spiritual interest, is as important a service as a human being can render to his fellow creatures..." John Stuart Mill, "On Liberty"
Monday, July 13, 2009
The Business of FREE
We get much of our music on line, for free; but it has devastated the music business. We've seen classified ads on Craigslist undermine the economics of newspapers and journalism. With You Tube, free is jeopardizing the very fabric of the movie and television business. How can the free business model of the Internet coexist with our desire for new, better and quality content? This discussion is at the center of a new book by Chris Anderson, editor in chief of Wired Magazine and the author of the international bestseller The Long Tail. Now in his new book Free: The Future of a Radical Price he compels us to think in new ways, as Internet users and consumers.
Labels:
chris anderson,
Free,
internet,
jeff schechtman,
markeitng for free