Thursday, June 29, 2017

Happy 10th Anniversary

The Economist recently said about the iPhone, that “no product in recent history has changed people's lives more . Without the iPhone, ride-hailing, photo-sharing, instant messaging and other essentials of modern life would be less widespread. Without the cumulative sales of 1.2bn devices and revenues of $1trn, Apple would not hold the crown of the world's largest listed company. Thousands of software developers would be poorer, too: the apps they have written for the smartphone make them more than $20bn annually."

Today we mark the 10th anniversary of this device that is both iconic and historic.
The iPhone, like every major technological innovation has its official origin story. However on this anniversary, we are going to go behind the original story and talk about the real story that has delivered a product that has truly changed the world. Brian Merchant tells that story in The One Device: The Secret History of the iPhone

My conversation with Brian Merchant: