
No one makes this case better than Hunter Lovins who, in her new book Climate Capitalism: Capitalism in the Age of Climate Change
My conversation with H. Hunter Lovins:
"To discover to the world something which deeply concerns it, and of which it was previously ignorant; to prove to it that it had been mistaken on some vital point of temporal or spiritual interest, is as important a service as a human being can render to his fellow creatures..." John Stuart Mill, "On Liberty"